Siddharth M | AI workflows for founders at SpellRoad

Work

Present

ROI-driven AI workflows For founder-led companies Figure out what's holding back your revenue, cost or speed, and fix it in weeks AI Fluency For founders and senior leaders Build practical AI judgement through hands-on 1:1 sessions calibrated to your level

Principal Product Manager - Tech, Amazon

Homepage, Navigation & Browse (Amazon app, India & Emerging Markets)

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Led Homepage, Navigation and Browse for Amazon India and 10+ countries across the Middle East, Latin America and Far East, serving 100M+ monthly active users; drove the strategy, roadmap and execution with a cross-functional team of 20+ product managers, designers and engineers
Transformed the browsing experience with a hyper-personalized product feed across key pages; redesigned the mobile Homepage to enhance visual appeal and balance product relevance, advertising and strategic business priorities, delivering nine-figure topline impact in USD
Built visual navigation across 60+ shopping categories and connected services, reaching 70M+ monthly active users, and drove a global navigation redesign that reduced abandonment by 2,200 bps
Established the product and technology charter for Beauty and FMCG categories, introducing AR virtual try-on and ML-powered search; launched Pantry storefront, cart and reorder experiences that increased conversion by 4.5% and units per order by 12%
Led supply-chain programs for Amazon India, increasing regional in-stock availability by 1,100 basis points and one-day delivery speed by 18%; reduced Books cost to serve by 4% and delivered India's largest preorder with 99.2% on-time fulfillment
Owned the flagship grocery event's P&L, achieving gross-margin profitability and 5× year-over-year sales growth
Managed the Seller Fee Program, working across category, finance, legal and tax teams; onboarded 30+ marquee sellers to meet evolving regulatory requirements

Sep 2015 - Mar 2026

Full background on LinkedIn ↗

Building

Workflow automation

AdvocateDesk

advocatedesk.app ↗

Legal workflow automation for document reviews, property title verification, and legal opinion drafts
Saves 30+ hours per week per advocate

CiteGap

citegap.com ↗

Increase brand visibility across ChatGPT, Google AI, and Claude with a 30-60-90 day plan
An automated pipeline runs 1,000+ live queries for diagnosis

Apps

KidCompass

kidcompass.in ↗

Personalized screen-free activities, bedtime routines, and nearby spots
For parents of kids aged 2 to 9

Google Play App Store

CalWise

Snap a photo or type your meal, get calories and macros tracked instantly
No weighing or manual logging

Google Play App Store

SaveToExo

savetoexo.com ↗

Save links, tweets and videos and get instant summaries
Your personal knowledge base that ChatGPT and Claude can query

Tinkering

AI badminton coach

Write-up →

Coaching feedback from ordinary WhatsApp badminton videos
A personal eval for whether video models can follow the action and give useful advice

Personal AI health assistant (Anira)

GitHub ↗

An always-on health assistant, personalized to my context in real time. Write-up ↗
Runs on a VPS that pulls WHOOP, CalWise nutrition, calendar and lab data into one durable, auto-updating context

Agents that grade their own reasoning

GitHub ↗

Seven Claude Code subagents forecast IPL match odds and check themselves against live Polymarket prices
They rewrite their own rules when they're wrong, no human in the loop